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APBS will take appropriate technical, physical and organisational measures to protect the Personal Data collected through the Website from misuse or accidental, unlawful or unauthorised destruction, loss, alteration, disclosure, acquisition or access, that are consistent with applicable privacy and data security laws and regulations. However, no internet-based site can be 100% secure, and APBS cannot be held responsible for unauthorised or unintended access that is beyond the control of APBS.
The Website may contain links to other websites. APBS is not responsible for the privacy practices, content or security used by such other websites, which shall not be governed by this Privacy Policy. You are advised to always carefully read the privacy policies on these other websites.
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The transfer, storage and processing of data collected through the Websites and Activities is secured by means of current, usual technical measures. APBS may transfer your Personal Data to the Heineken group companies or third parties to fulfill any of the services requested by you, which parties will process your Personal Data according to instructions of APBS and under the responsibility of APBS.
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In case Heineken N.V./ APBS sells all or some of the assets or shares of a group company/ APBS, as the case may be, to which Personal Data was transferred to a third party, your Personal Data may be provided to this third party. Save and except as provided in this Privacy Policy, APBS will not provide your Personal Data to any other third parties, unless there is a legal obligation to do so.
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Personal Data provided by you will be retained as long as the purpose for which the data was collected continues. Thereafter APBS will destroy or delete the information, or remove the means by which the data can be associated with you, unless its retention is required to satisfy a legal, regulatory, accounting or other business requirements.