Tiger Beer celebrates Chinese New Year in Contemporary Style

Tiger Beer is a long-standing part of the Chinese New Year celebrations and festivities in Singapore. In 2014, Tiger Beer welcomed the Year of the Horse with a contemporary twist!

For the first time, Tiger Beer made a dramatic start to the year with a style that changed the way we looked at a festival rooted in traditional customs. To breathe life and inject a contemporary twist in the festivities, Tiger Beer collaborated with award-winning artist Victo Ngai and yielded attractive visuals that illustrated the celebration of  the New Year with a fresh look and style. Tiger Beer also brought happiness in abundance to the heartlands with roadshows and God of Fortune visits to usher in the Year of the Horse.

Welcome to the
home of Tiger Beer
Please enter your date of birth:
DAY
MONTH
YEAR
Asia Pacific Breweries Singapore is committed to the responsible consumption of alcohol.
You need to be over the legal drinking age in the country that you reside to enter the site.