Asia Pacific Breweries Singapore (APB Singapore) launched its #ReduceYourWasteline campaign to highlight the issue of packaging waste in Singapore, and the need to reduce the amount of waste we generate.
Through this campaign, APB Singapore hopes to start a movement appealing to consumers to make more environmentally-friendly choices and reduce how much they’re throwing away throughout the course of their daily lives.
As a company, APB Singapore prides itself on being a sustainable brewer, and now calls on Singapore to also do its part to reduce its waste footprint, working together towards being a zero-waste nation.
According to Singapore’s Ministry of Environment & Water Resources, our country’s only landfill site at Pulau Semakau will run out of space in less than 20 years – so by 2035 there will literally be nowhere else for our waste to go. Imagine this – where would all your waste then pile up? Your favourite park, the usual makan places, or worse, even your house! Now that is scary!
Stop. Think. Act now. Join our recycling movement today.
APB Singapore believes that caring for the environment is a collective effort and together, we can pave the way towards a greener future.
Here are some ways we bring #ReduceYourWasteline to life in our brewery.